Company Completes Successful Trials of Its Innovative Solution for Helping Mobile
Network Operators Intelligently Optimize and Manage Data Flow Across Their Networks
SEATTLE, Wash. and BARCELONA, Spain – February 24, 2014 – On the heels of completing successful trials in Latin America of its BitSmartCX solution, CENTRI Technology, a leading provider of mobile bandwidth optimization and bandwidth management solutions, today announced that its flagship product is now ready for wireless operator integration. Designed to help mobile network operators intelligently optimize and manage the flow of data across their networks in real-time, CENTRI’s BitSmartCX reduces the need for operators to invest in additional network infrastructure while lowering backhaul, spectrum and transport costs. BitSmartCX uses patented optimization techniques that dynamically reduce the amount of data transmitted across the network via CENTRI’s End-to-End Byte-Level Caching technology, between the device, the radio network backhaul, and the network core. CENTRI is conducting demonstrations of its BitSmartCX solution at Meeting Room 2E7MR during Mobile World Congress 2014, being held this week in Barcelona, Spain.
“Regardless of the region, operators across the board are being challenged to keep pace with the growing demand and usage of mobile data; many simply do not have the capacity to handle this ever-growing traffic,” said Vaughan Emery, founder and CEO of CENTRI Technology. “To remain competitive in the marketplace, operators need solutions like our BitSmartCX, which can help them efficiently manage network capacity while lowering their overall costs of services. We were pleased with the trials we recently completed with a tier one operator in Latin America. We believe that these successful trials not only underscored the readiness of our solution, but they are the perfect springboard for us to further the reach of our BitSmartCX solution to operators worldwide.”
CENTRI’s End-to-End Byte-Level Caching encompasses the entire connected ecosystem – from the end-user device through the network core – making it more broadly deployable, and providing operators with more bandwidth optimization capabilities and benefits. CENTRI’s innovative algorithms for pattern recognition in the data stream instinctively determine and trigger what needs to be cached. This intuitive method enables the Byte-Level Caching to happen at wire speed with no additional latency – providing a positive user experience and significant network efficiencies. As opposed to less effective web and file caching, which is too narrow a solution to the problem, Byte- Level Caching focuses on the traffic that is going through the network between the end- user device and network core in real-time. Byte-Level Caching can also dramatically reduce the overhead caused by TCP retransmits common in mobile networks. What this means is that repetitive bytes from either a single device or from many devices are no longer transmitted across the mobile network.. This approach is a disruptive force that
will help operators achieve significant savings in terms of reoccurring operating costs and capital investments – both today and into the future.
The industry award-winning BitSmartCX can consistently lower the total costs of delivering data services. For example, a typical Tier 1 mobile network operator consisting of a mix of 4G and 3G customers, can save as much as $800 million over five years in backhaul costs alone, according to an ROI Calculator that CENTRI jointly developed with Yankee Group. In addition, future benefits include the ability to enable more subscribers on a current network by optimizing the radio spectrum, and opening new revenue opportunities for operators given the savings enabled with BitSmartCX for current investments.
CENTRI’s BitSmartCX solution can be deployed at the mobile network via three different ways: at network aggregation point, within the radio network base stations, or within the endpoint device such as a smartphone, mobile tablet, smart meter, point-of- sale kiosk, automobile, etc.
About CENTRI Technology
CENTRI is a leading provider of mobile bandwidth optimization and bandwidth
management solutions that reduce network congestion and increase capacity across the network. With CENTRI’s Connected Experience Platform (CXP), which includes BitSmartCX and SmartStreamCX, mobile network operators are able to intelligently optimize and manage the flow of data across their networks in real-time to reduce the need to invest in additional network infrastructure and reduce backhaul costs. To learn more, visit www.centritechnology.com.